What Is Social Recruiting?
Why Twitter is an effective Recruiting channel?
As you’ve probably noticed, hashtags pop up all the time on Twitter. There are several advantages to using them for recruiting on Twitter. First of all, hashtags get your Tweets in front of Twitter users who might not already be following you. Secondly, they narrow down your target audience to facilitate your Twitter recruitment strategy. For instance, if someone is looking for a job in software development, they might search certain tags, such as #CMS or #TechTalent. By including hashtags in a Twitter job post, these candidates can easily find their dream job at your company.
How to get the most out of Twitter when it comes to recruiting?
Take a look at your organization’s existing Twitter profiles, and those of your competitors, and determine if you want to use your main profile or create a channel dedicated to Twitter recruitment. Through this career-focused profile, you can easily automate your jobs distribution across Twitter with the click of a button. You can also simultaneously promote your employer brand and an open job with a Twitter Job Card. You can attach an image to your Twitter job ads to help it stand out and to encourage job seekers to click and apply.
Download this white paper to see how you can leverage the power of Twitter and other social media for recruiting.
Want to learn more about Social Recruiting Solutions on social media? Download the following white papers: Healthcare Recruiting With Social Recruiting or Retail Recruiting With Social Media.