The Social Jobs App: Work4 Labs on ERE.net
I firmly believe that Facebook stands to massively disrupt the online recruiting space, so much so that I’ve built my company around that belief. The Social Jobs App, created by the Social Jobs Partnership, is an attempt to start that disruption.
This morning, I posted an article on ERE.net explaining some of the differences between how recruiters can interact with candidates using the app versus using a dedicated professional network like LinkedIn. If you haven’t yet seen the article, you can check it out here.
The Social Jobs App, for those of you who haven’t yet experienced it, was one of the initiatives of the Social Jobs Partnership, a group of professional and governmental associations, to help facilitate an end to unemployment by using social media. The scope of this initiative is quite grand, and the vision is clear; the tools to bring the Partnership’s goal are only just being developed.
It was not my intention to pin the challenges the app still faces on lack of adoption by the HR industry, but merely to highlight that it is a resource whose widespread use is still in its infancy. I agree that it is not yet a perfect recruiting tool and that there is an opportunity for Facebook to promote it more widely to gain traction on a more massive scale; however, it has the potential to be very useful for the recruiting industry.
I do not believe that its present iteration is going to be a limiting factor in the long term. Once the performance enhancements are made and the app gains visibility, the possibilities it holds for both employers and job seekers alike is tremendous. Coupled with the abilities for recruiting promised by the forthcoming Graph Search, I think that the Social Jobs App is, at the very least, the next step in bringing acceptance and use of personal social recruiting closer to the masses of recruiters and job seekers who also happen to be Facebook users.
The post on ERE is generating some fantastic conversation, and I enjoy hearing constructive feedback on how users are interacting with the app now and believe they will interact with it going forward. I think there’s room for debate–and that the debate will ultimately spur users to give the app a try.
I’d love to hear your thoughts. Check out the article on ERE and leave a comment below.
Stéphane Le Viet
This post was written by Stéphane Le Viet