Tag Archive: The World of Facebook

Facebook in Beta

April 15, 2013 3:45 pm Published by Bill Boorman

Every time you log into your Facebook Timeline or account, something looks or feels a bit different. There will be a new instruction, a question, or a slightly different way of doing things. The good folks in the Facebook labs in Palo Alto are constantly turning new ideas into tests,...

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12 Facebook Lessons (Part Four): Engagement

April 8, 2013 4:00 pm Published by Bill Boorman

In the final part of the series I’m going to be looking at how your engagement from your Facebook page represents your brand. When I first planned this series, it was a bit more complicated, but the good folks in the Facebook labs have added a new feature that makes...

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New Technology Link Roundup

April 5, 2013 4:29 pm Published by Megan Lunetta

When it comes to technology, you know something great comes along when you ask, “Why haven’t we thought of this already?” It seems like innovation happens faster than you can say supercalifragilisticexpialidocious. Believe it or not 90% of data in the world has been created in just the last two...

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Work4 Featured in AllFacebook on Social Recruiting, the Cure to Facebook Fatigue

March 29, 2013 4:08 pm Published by Stéphane Le Viet

Facebook users are searching for more ways to connect online and social recruiting could be the answer. How are your fans engaged on Facebook? This week in AllFacebook, I wrote about the challenge of users taking “Facebook vacations” by discussing  a social recruiting strategy to keep users coming back. Facebook remains...

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12 Facebook Lessons: Part 3: Advertising

March 26, 2013 5:51 pm Published by Bill Boorman

In Part 3 of the Facebook lessons series I’m going to be sharing three thoughts on how you get the most out of advertising on the world’s most populated social channel. We know that every type of person can be found on Facebook, from pretty much anywhere in the world;...

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12 Facebook Lessons (Part Two): Myths Busted

February 25, 2013 8:50 am Published by Bill Boorman

Check out 12 Facebook Lessons (Part 1) for more on getting started with Facebook recruiting.  In this, the second post in the series, I’m going to be taking a closer look at content and the mix between personal and business on the page. This is a tough one to call...

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Work4 featured in Forbes on Facebook Graph Search

January 28, 2013 10:00 am Published by Stéphane Le Viet

If you follow tech, social media, or online recruiting news at all, you’ll have most likely heard about Facebook’s January 15 announcement of Graph Search. Much since then has been written on the implications of this powerful new tool, and how it will affect not just our personal habits online,...

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The Social Jobs App: Work4 Labs on ERE.net

January 25, 2013 10:06 am Published by Stéphane Le Viet

I firmly believe that Facebook stands to massively disrupt the online recruiting space, so much so that I’ve built my company around that belief. The Social Jobs App, created by the Social Jobs Partnership, is an attempt to start that disruption. This morning, I posted an article on ERE.net explaining...

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Facebook Graph Search: It’s like asking friends out loud.

January 16, 2013 10:08 am Published by Bill Boorman

By now you will have read many times that Facebook has announced the launch of social search on the open graph. I have been able to grab a sneak peak of a beta version to get a few ideas of what this might really mean to users like us. I’ve...

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