Tag Archive: Recruiters

Recruiters = Marketers (Part Two)

August 9, 2013 4:59 pm Published by Megan Lunetta

 Last week, we looked at some tips for building an employment brand to appeal to candidates. If you’re ready to take your social marketing for recruitment further, check out the tips below! Recruiters exist to convert people into candidates. Marketers exist to convert people into customers. Turns out, their roles...

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Recruiters = Marketers (Part One)

August 2, 2013 3:35 pm Published by Megan Lunetta

Recruiting professionals know the importance of conveying their company’s brand message in order to attract the best–and the right–talent. In this sense, recruiters have to become marketers in order to find, connect, and persuade potential candidates to join their team. In this age of social recruiting, recruiters must transform themselves...

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