Tag Archive: Matthew Brown

New Feature: Custom Branding for Job Cards

August 11, 2014 3:49 pm Published by Matthew Brown

A strong employer brand is the foundation for building an effective social recruiting strategy. The better you showcase your employment brand, the easier it will be for potential candidates to envision what it will be like to work for your company. But developing a strong employer brand that differentiates you...

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The Facebook Ads Update That Will Change Your Social Recruiting

March 12, 2014 3:31 pm Published by Matthew Brown

If you had any doubt about sourcing or recruiting with Facebook, let it be erased:  Facebook Ads now allow companies to target job titles—in addition to “expanded information” about work history and education.  Using the Core Audiences feature, recruiters can now more specifically target members of the industry, users who...

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