Tag Archive: Employer Branding

Work4 Releases Twitter Cards for Social Recruiting

May 21, 2013 4:29 pm Published by Matthew Brown

Social recruiting is all about engagement. Companies must be ready to reach candidates wherever they spend time (hint: social media) and create an interaction that makes candidates want to learn more about that company and position. To that end, we’re excited to announce that Work4 is the first recruiting company...

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6 Tips for Social Recruiting Success

May 17, 2013 4:47 pm Published by Megan Lunetta

Want to spice up a candidate’s online job search? Need to add some flavor to your online employer branding efforts? In the mood for a hearty round of hiring? Consider social recruiting your key ingredient in the recipe for recruiting success. Here are 6 tips to get you started with...

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It’s Link Roundup Time… Show Off Your Employer Branding!

April 26, 2013 5:16 pm Published by Megan Lunetta

How do you tell your brand story? Telling your story intrigues candidates, while helping you to grow your brand. Exposing your company culture and values online helps to attract both active and passive job seekers. Candidates seek out your brand on social media to get a sense of what’s it’s...

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12 Facebook Lessons (Part Four): Engagement

April 8, 2013 4:00 pm Published by Bill Boorman

In the final part of the series I’m going to be looking at how your engagement from your Facebook page represents your brand. When I first planned this series, it was a bit more complicated, but the good folks in the Facebook labs have added a new feature that makes...

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Mobile Recruitment Link Roundup!

March 29, 2013 5:17 pm Published by Megan Lunetta

Is your company hip to mobile? Getting social with recruiting and employer branding is key in today’s mobile world. Candidates are on the go and using their smartphones for nearly everything and recruiters are still catching up. New tools and tech are continually being released to provide candidates with the...

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Work4 Featured in AllFacebook on Social Recruiting, the Cure to Facebook Fatigue

March 29, 2013 4:08 pm Published by Stéphane Le Viet

Facebook users are searching for more ways to connect online and social recruiting could be the answer. How are your fans engaged on Facebook? This week in AllFacebook, I wrote about the challenge of users taking “Facebook vacations” by discussing  a social recruiting strategy to keep users coming back. Facebook remains...

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Work4 Featured in ERE on Social Marketing

March 15, 2013 5:03 pm Published by Kristen Smith

There’s more to social recruiting than meets the eye: today, social recruiting is its own form of social marketing. How can you speak to your marketing department about the benefits of sharing your Facebook page to combine both your social recruiting and social marketing strategies? Today on ERE, I explore...

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12 Facebook Lessons (Part Two): Myths Busted

February 25, 2013 8:50 am Published by Bill Boorman

Check out 12 Facebook Lessons (Part 1) for more on getting started with Facebook recruiting.  In this, the second post in the series, I’m going to be taking a closer look at content and the mix between personal and business on the page. This is a tough one to call...

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