Tag Archive: Employer Branding

Facebook Recruiting 101

July 26, 2013 3:43 pm Published by Megan Lunetta

If you’re a recruiter still adapting to the social media landscape, you may be asking, “Why use social media for recruitment?” The simple answer is in this quote, “The essence of great recruiting is to fish where the fish are”. Facebook is the number one social media network and a...

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Why I “Work4”: Katherine Klasnich, Office Manager

July 24, 2013 3:54 pm Published by Katherine Klasnich

I’ve never known what I wanted to do when I “grew up”.  Oh, I vacillated between the usual things, like being a vet (I’m allergic to furry animals), a doctor (“unpleasant” odors make me ill), or an architect (I can’t draw to save my life), but I never managed to...

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6 Hot Social Recruiting Trends and Tips

July 19, 2013 3:41 pm Published by Megan Lunetta

Recruiting is indeed a social activity, so with the birth of social media, naturally, social recruiting was the next logical step. With 58% of companies reporting difficulty in recruiting, launching a social recruiting strategy can be an essential solution for resolving a company’s recruiting woes. Technological advancements and social media...

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Follow These 4 Social Recruiting Influencers!

July 12, 2013 4:18 pm Published by Megan Lunetta

As a busy HR professional, you don’t always have the time to attend every webinar and conference out there to discover the latest news in social recruiting. Here’s a way to tap into and leverage that knowledge and expertise right from your mobile, laptop, tablet–you name it!–by following social recruiting...

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3 Ways to Keep Your Careers High in the Mobile Search Rankings

July 9, 2013 4:04 pm Published by Kristen Smith

Okay, so you’ve done it: you’ve decided to bite the bullet and go mobile. After all, like many talent acquisition and employment branding professionals, including Work4’s customers, you’ve noticed a high amount of traffic (maybe as much as 25-50%) coming to your career site from a mobile device. But not...

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Introducing Job Cards Beta, Job Descriptions for the Social Age

June 26, 2013 3:39 pm Published by Matthew Brown

Job descriptions are the atomic unit of recruiting: they power applicant tracking systems, fill job boards, and (should) convince candidates that a company and role is right for them. However, it’s fascinating that something so integral to recruiting, so integral to HR and, by extension, so integral to a successful...

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How Facebook is Changing Recruitment

June 24, 2013 4:06 pm Published by Paul Connolly

I was recently interviewed by Mike Taylor from Web Based Recruitment about how recruiting on Facebook has changed, and why it’s a great platform for companies to target and connect with their next candidates, locally and internationally. As I say in the interview, this is an exciting time for Facebook...

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Link Roundup: Mobile is the Future of Recruitment

June 21, 2013 3:48 pm Published by Megan Lunetta

Is your company mobile-friendly? It’s time to get your company up to par with the mobile revolution: Job seekers are on the go and want relevant information available at the touch of, well, a touchscreen. Recruiting industry leaders are discussing the importance of going mobile more than ever. Using mobile...

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Get Excited for Social Job Sharing!

June 11, 2013 4:47 pm Published by Kristen Smith

Are you excited for Social Job Sharing Recruiter? (In our humble opinion, you should be!) If you missed the launch this morning, go check out the official announcement from our CEO, Stéphane Le Viet, and then get ready to get your Social Job Sharing on: [youtube=http://www.youtube.com/watch?v=_4ZnsK1eOEc&feature=youtu.be] Ready to learn more?...

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Add Content Marketing to Your Social Recruiting Strategy

June 7, 2013 4:30 pm Published by Megan Lunetta

As a recruiter, you already know that mastering the art of communication is a mighty undertaking–and key to your success. Communication comes in all shapes and sizes, including something you probably hear a lot about in relation to social recruiting, blogging, and new media: content marketing. Applying content marketing techniques...

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