In 2016, Work4 became the primary source of recruitment for three I Love Kick Boxing stores accross the US
At the beginning of 2016, I Love Kick Boxing, a network of 300+ stores providing fitness programs accross the US, elected to use Work4’s targeted ads to hire instructors. Three stores utilized Work4’s solutions to assist them in meeting their hiring goals , and in Facebook, they found the perfect place to target a large pool of candidates using interest and professional criterion.
«I loved my experience and results with Work4. Their team built advertising campaigns, compelled targeted applicants to apply, and from a very small initial budget I generated a hire within the week. The ads also had additional likes, shares, and thousands of impressions generating both recruitment and consumer brand awareness for my storefront. The tracking and analytics provided everything I needed to see the value over Indeed and other traditional means I have used in the past.
As a small business franchisee, I don’t have budget to waste, so it is an easy decision to continue using Work4 to reach applicants and fill open positions moving forward. I highly recommend Work4 to any business looking for a smarter approach to hiring.»
I Love Kick Boxing Store Manager in Houston
ILKB’s Social Recruiting Strategy
The Work4 Social Ads Team launched a series of five targeted campaigns to drive qualified candidates to I Love Kick Boxing’s career site and help their stores stand out in a very competitive market. All campaigns focused on recruiting instructors in a limited amount of time. The Work4 Team targeted individuals based on their location, profession, and interests – a huge advantage that Work4 and Facebook can offer.
Results To Date
Campaigns at an average cost of $470 each
People were redirected to the job description
Beyond recruitment, each store indicated a strong level of customer awareness and interest from the ads.