A picture paints a thousand words. Clichéd though it may sound, it explains the immense popularity of image sharing sites like Instagram and Pinterest. When training, I often hear HR dismiss a candidate based solely on a glance at a profile picture! What is your profile picture saying? But it’s...
Continue ReadingIn the first part of this blog series we looked at what I consider to be the most important insights for a Facebook Career Page, namely engagement and “People Talking About This,” inspired by a post on the Agorapulse blog, which covers facebook Insights for general Brand Pages. All page...
Continue ReadingIf you’re a recruiter still adapting to the social media landscape, you may be asking, “Why use social media for recruitment?” The simple answer is in this quote, “The essence of great recruiting is to fish where the fish are”. Facebook is the number one social media network and a...
Continue ReadingIf you know anything about the marketing world, you may be familiar with the phrase “the money’s in the list.” (If not, you’re probably very confused. Don’t worry–I’ll enlighten you!) The “list” I’m talking about is your email list, or your candidate database. Every time a candidate adds him or...
Continue ReadingI’ve never known what I wanted to do when I “grew up”. Oh, I vacillated between the usual things, like being a vet (I’m allergic to furry animals), a doctor (“unpleasant” odors make me ill), or an architect (I can’t draw to save my life), but I never managed to...
Continue ReadingWhen you are the administrator of a page, it is hard to know what they all really mean. It seems that Facebook provides plenty of data, graphs and charts, but what does it all mean to a recruiter running a career page? What should you be tracking, and what should...
Continue ReadingRecruiting is indeed a social activity, so with the birth of social media, naturally, social recruiting was the next logical step. With 58% of companies reporting difficulty in recruiting, launching a social recruiting strategy can be an essential solution for resolving a company’s recruiting woes. Technological advancements and social media...
Continue ReadingHere’s a recipe for you: Take: 60 people In 2 locations Separated by 5563 miles Add: 4 judges culled from the cream of the crop 5 prizes Tons of coffee and Redbull Stir thoroughly on the eve of the summer solstice…and then wait 24 hours. And you’ll have your very...
Continue ReadingAs a busy HR professional, you don’t always have the time to attend every webinar and conference out there to discover the latest news in social recruiting. Here’s a way to tap into and leverage that knowledge and expertise right from your mobile, laptop, tablet–you name it!–by following social recruiting...
Continue ReadingWe often talk about social recruiting in terms of the impact on sourcing and hiring–and sometimes on employer branding and marketing. In doing so, we often place HR and Marketing into separate buckets, focusing on the ROI of an investment into one or the other, but never really looking at...
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