This week I was in Amsterdam for #truAmsterdam, running a track on Facebook and Facebook recruiting. As always happens when we have this discussion, we got involved in the personal space discussion. When we talk about connecting with brands on Facebook, there is always some resistance, given the nature of...Continue Reading
How do you tell your brand story? Telling your story intrigues candidates, while helping you to grow your brand. Exposing your company culture and values online helps to attract both active and passive job seekers. Candidates seek out your brand on social media to get a sense of what’s it’s...Continue Reading
When you read a lot of content about talent communities and social recruiting, you often hear people talking about R.O.I. or “return on investment.” People trying to figure out just what they are getting back for their dollars spent and time invested. Social recruiting often seems like a lot of...Continue Reading
What’s new in the world of Facebook, you ask? As you may have seen already (especially as your Newsfeed and Timeline seem to evolve daily) there have been many changes to the Facebook platform, with more to come. How will these changes affect the way you recruit on Facebook?
Every time you log into your Facebook Timeline or account, something looks or feels a bit different. There will be a new instruction, a question, or a slightly different way of doing things. The good folks in the Facebook labs in Palo Alto are constantly turning new ideas into tests,...Continue Reading
How do you attract the best and the brightest? Employers often mention that the global talent shortage leaves positions unfilled longer than ever before. The current generation of Millennials (or what we call the “Facebook Generation”) is the most highly educated and tech savvy group to enter the workforce. But...Continue Reading
Have you heard the news? I’m very excited to announce a partnership between Work4 and eQuest, which means big things for the world of job posting and social recruiting.
In the final part of the series I’m going to be looking at how your engagement from your Facebook page represents your brand. When I first planned this series, it was a bit more complicated, but the good folks in the Facebook labs have added a new feature that makes...Continue Reading
When it comes to technology, you know something great comes along when you ask, “Why haven’t we thought of this already?” It seems like innovation happens faster than you can say supercalifragilisticexpialidocious. Believe it or not 90% of data in the world has been created in just the last two...Continue Reading
Work4 Featured in Human Capital Institute on the Implications of Facebook’s Newsfeed Announcement on HR
Facebook is constantly improving–and just a few weeks ago it announced one of its biggest improvements in years: an all new Newsfeed experience. The implications of the Newsfeed update are huge for HR and social recruiting, and this week on the Human Capital...Continue Reading